Design a brand that includes promotional materials, in-person design elements, and merchandise around a 'Palm Springs' inspire weekend experience.
JeresyMade* went through books, magazines, and websites looking for 50's and 60's imagery of Palm Springs to come up with a unique brand that also felt fun and nostalgic.
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Inspired by modern magazines and interactive journals, the Lovely Weekend Journal included full-bleed spreads, of inspirational quote and Bible verses, as well as interative sections that let the attendees live outside the lines.
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Simple branded sweatshirts, complete multi-colored shirts
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